Oh no, not again.
For the third year in a row, the UK has crashed out at Eurovision, taking 19th place out of a possible 26.
It feels particularly cruel this time because our contestants, Remember Monday, got a lot of things right with their song, What the Hell Just Happened.
Most notably, they could sing – and I mean, really, really sing.
Lauren, Holly and Charlotte hit every harmony in their song, What The Hell Just Happened, with pinpoint precision, drawing on a decade of West End experience that's seen them star in everything from Matilda to Phantom Of The Opera.
After toe-curling performances from Olly Alexander in 2024 and Mae Muller in 2023, their vocals were as strong as a lion's roar. So strong, in fact, that they caught the attention of former Eurovision winner Conchita Wurst.
"Harmonising on the Eurovision stage has hardly worked out in the past, but they're spot on," Conchita enthused before the final.
"Their confidence is incredible. You immediately trust them, because when you feel the artist is nervous, you get nervous as a viewer. But they are just so light and so sharp."
So what went wrong?
The chief culprit, if I'm honest, was the song.
A manic mish-mash of musical styles, it sped up in the verses, and slowed down for the choruses, with all the consistency of a jelly in a heatwave.
That's not to say it's a bad piece of writing.
Indeed, all of the UK's 88 points came from professional juries of songwriters, whose job it is to recognise compositional craft. Italy even gave us the top score of 12. Grazie mille!
They'll have recognised all the clever British touches the band crammed in – Elton John-style piano crescendos, a Beatles-esque mellotron riff, and a vocal callback to George Michael's Freedom '90.
The lyrics were witty, too. Reminiscent of Katy Perry's Last Friday Night (TGIF), or If I Were a Bell from Guys and Dolls, it was all about the drunken mistakes you make while trying to get over an ex.
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In three short minutes, the trio rattled off half a dozen memorable hooks, all imbued with the unbreakable bond of their friendship.
But as seasoned Eurovision watcher Jonathan Vautrey noted, the song was simply too busy.
"It's hard to latch on to exactly what they're selling when you're too busy reeling from the constant whiplash of hearing an almost brand new song every 30 seconds," he wrote on the Wiwibloggs fansite last month..
"Although I've been able to settle into the entry overtime, and now appreciate the theatricality of it all, first impressions matter at Eurovision."
That's an opinion I heard more than once. But still, I had hope.
